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Pinnacle And WeatherTech Score Twice This Year

After having established what “Made In America” really means and looks like in the 21st century, this year Pinnacle captured individual stories from WeatherTech employees themselves.  The pride and passion is on full display in this heartfelt campaign.  Partnering with a company that continues to invest in American manufacturing and the American worker is something that we can all believe in.

WeatherTech Family
We Never Left
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Emily Balser

Director of Media Strategy

Emily is a seasoned media strategy leader known for her command of data-driven insights and the nuanced dynamics of the retail marketplace. After beginning her career in the fast-paced world of tech startups, she transitioned into agency life and has since become deeply embedded in the ever-changing media landscape, developing high-precision plans, optimizing cross-channel investments, and helping clients achieve their business goals while expanding market share. Emily excels at distilling complex media ecosystems into clear, actionable strategies that drive measurable performance. When she’s not working, Emily enjoys time on her mini-farm, staying busy raising chickens along with a 1-year-old baby.