WeatherTech’s Super Bowl Ad Brings Fun and Adventure to the Big Game
For its 12th consecutive Super Bowl appearance, WeatherTech is taking an unexpected and entertaining turn with its latest ad, Whatever Comes Your Way. Created by longtime agency partner Pinnacle Advertising, the 30-second spot ditches the brand’s traditionally patriotic messaging in favor of a high-energy, music video-inspired adventure featuring four fearless “Golden Girls” living life to […]
WeatherTech Goes ‘Wild’ for the Super Bowl with a Fresh New Approach
For over a decade, WeatherTech’s Super Bowl commercials have delivered one clear message: Made in America. But this year, the brand is taking a new, more adventurous route—one that involves four fearless grannies, a classic rock anthem, and a whole lot of fun. After sitting out last year’s game, WeatherTech is back with a lighthearted […]
WeatherTech’s Super Bowl Ad Takes a Wild Turn in 2025
For years, WeatherTech has been a reliable presence in the Super Bowl ad lineup, focusing on its American-made products that protect vehicles and homes. But as Adweek put it in their most recent article, Golden Girls Go Wild in WeatherTech’s Super Bowl 59 Teaser Ad, the brand has never exactly been known for excitement—until now. […]
