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Pinnacle Advertising Shortlisted for AICP Post Award

Awards season just keeps coming for WeatherTech and Pinnacle Advertising’s Wild Grannies. Hot on the heels of another advertising award nomination, our popular Born To Be Wild Superbowl advertisement has earned the attention of the prestigious AICP Awards.

The AICP Awards are an organization dedicated to honoring the “craft of the commercial”, recognizing the hard work that goes into each and every advertisement that makes it to air. Winners of the AICP Awards are registered into the archives of The Museum of Modern Art in New York City – a prestigious honor indeed. The AICP Post Award in particular recognizes excellence in post-production from the artists behind the advertisement, honoring their role in crafting these works of art.

To have the work that the teams at Pinnacle Advertising and WeatherTech invested into the production of Born to Be Wild recognized is an honor, and we eagerly await the announcement of the awards come June 2025. If you want your brand to receive the benefits of an award-winning advertisement like WeatherTech has, contact us at Pinnacle Advertising to see what our team can do for you!

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Emily Balser

Director of Media Strategy

Emily is a seasoned media strategy leader known for her command of data-driven insights and the nuanced dynamics of the retail marketplace. After beginning her career in the fast-paced world of tech startups, she transitioned into agency life and has since become deeply embedded in the ever-changing media landscape, developing high-precision plans, optimizing cross-channel investments, and helping clients achieve their business goals while expanding market share. Emily excels at distilling complex media ecosystems into clear, actionable strategies that drive measurable performance. When she’s not working, Emily enjoys time on her mini-farm, staying busy raising chickens along with a 1-year-old baby.